Gear With a Purpose
At American Ruffneck Collars, “good enough” doesn’t cut it. Founded by a Navy Special Operations veteran, we design gear that’s been stress-tested, field-tested, and dog-tested—because when it comes to protecting what matters, failure isn’t an option. From raw materials to final stitch, every collar, leash, and harness is built for endurance, strength, and dogs that never quit.
Inspired by Loyalty. Fueled by Sacrifice.
Our logo carries the name Recon—a loyal protector who gave his life defending his family from a wild boar attack. He never hesitated, never gave up. His courage lives in every product we make. We don’t just make gear for dogs—we make it for your Recon.
Trusted by Handlers, Hunters, and Everyday Heroes
